Style Guide for Congregational Leaders
How do I find the Gathering font?
In order to present a consistent style and theme for the 2012 ELCA Youth Gathering, please adhere to these guidelines when talking about the event or using the logos. Please refer to the ELCA Style Guide, available at www.elca.org/styleguide
, for any issues not addressed in this short document.
ELCA Youth Gathering
This is the preferred way to refer to the Gathering. According to the ELCA Style Guide, it may be referred to as “the Gathering” (capitalized) on subsequent reference. Please do not use “National Gathering,” “National Youth Gathering,” or simply “Youth Gathering.”
2012 ELCA Youth Gathering
Preferred way to refer to the 2012 Gathering. Please do not use “Gathering 2012.”
citizens with the saints
Theme of the 2012 ELCA Youth Gathering. Note that it is not capitalized. It is appropriate to offset it from other text by using italics. “Our youth group will be attending the 2012 ELCA Youth Gathering, citizens with the saints
” or “The theme of the 2012 ELCA Youth Gathering is citizens with the saints
.” About the theme
Ephesians 2:14–20 — Gathering Paraphrase
“Jesus is our peace. In his life and death on the cross, Jesus broke down the dividing walls so that we are no longer strangers and outsiders, but we are citizens with the saints and also members of the household of God. The foundation of God’s house was built of apostles and prophets, and Jesus, the cornerstone, holds it all together.”
The logo should generally be used as presented here. In some circumstances it may be preferable to remove the people from the logo. Please do not remove the “dividing wall” which is crumbling in the background. Download page
So that you may create visually consistent posters, t-shirts, or other products using the logo, here are the words used in the logo and poster, along with the corresponding fonts. The font tha
t is used for citizens with the saints
and the Ephesians reference, as well as used extensively in the registration flyer and poster, is ITC Lubalin Graph (Regular and Demi). [For purchase at ITC
.] The Lubalin Demi font, available at www.fontpark.net
, is a reasonable substitution.Website
The official website of the ELCA Youth Gathering is www.elca.org/gathering
currently has the Poster, Logo, Core Values, and Registration Flyer available for download.
The Organization Page, at www.facebook.com/youthgathering
, is monitored by the Gathering Staff and members of the Communications Media Team.
There are a variety of ways to follow the Gathering on Twitter, including user names and hashtags. @elcayouth
is an official Twitter presence from the ELCA for ELCA Youth Ministries. @elcagathering
is the primary Twitter account for the Gathering #CWTS12
is the official Twitter hashtag for citizens with the saints
Official site managed by ELCA Marketing and Public Relations team.www.youtube.com/elcagathering —
Gathering YouTube site managed by Communication Media Team.