Office Printing
Brandmark materials for ELCA World Hunger
ELCA World Hunger brandmark usage
The ELCA brandmark consists of the ELCA symbol or emblem, the ELCA name and the ELCA tagline. The combination of these three elements is what brings the ELCA’s whole identity to life. That’s why it’s important to use all three elements together whenever possible.
Four-color emblem with black type
Colors for the full-color brandmark (in any signature format) are black cross and outline with red (PMS 1797) in the interior upper left quadrant, purple (PMS 2725) in the interior upper right quadrant, yellow (PMS 124) in the interior lower right quadrant, and green (PMS 362) in the interior lower left quadrant.
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Two-color emblem with black type
Colors for the two-color brandmark are black cross and outline with red (PMS 1797) fill.
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Black on light background
Black and white application on a light background and used only with a black and white reproduction process.
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White on dark background
Reverse of the black and white for darker backgrounds and used with a black and white reproduction process.
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The use of the ELCA name, emblem and tagline are limited to the ELCA churchwide organization, ELCA synods and ELCA congregations. Other entities may use these only with the agreement and written permission of the Evangelical Lutheran Church in America.