by Lauren A. Lamb, ELCA News Service*
The Evangelical Lutheran Church in America (ELCA) is offering
five new broadcast public service announcements (PSAs), intended
for a wide range of audiences. The PSAs are available in 60-
second and 30-second formats.
The PSAs for television include "Listen" and "Mother and Son."
"Listen" discusses the presence of God's love everywhere in the
world. "Mother and Son" demonstrates how random acts of kindness
show God's love. Three PSAs for radio broadcast are also
available, including "Parenting Tip," "Questions - Deep" and
"Prayer." "Parenting Tip" shares tips for parents about ways to
show their children love on a daily basis. "Questions - Deep"
challenges listeners to think deeply about daily life through the
innocence of children. "Prayer" asks listeners to pray for 20
seconds in whatever way best suits their lives.
The PSAs were released on May 1 by TV Access, an Illinois-based
corporation specializing in the distribution of PSAs. Since
their release, the TV announcements have aired more than 800
times on more than 400 stations reaching as far as Alaska, said
Ava Martin, director for public media, ELCA Communication
Services. The radio announcements have aired more than 6,000
times on more than 200 stations, Martin said.
The PSAs may be heard and viewed at
http://www.ELCA.org/communication/ on the ELCA Web site.
*Lauren A. Lamb is a senior public relations and speech
communication major at Southern Illinois University, Carbondale.
This summer she is an intern with the ELCA News Service.
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About the Evangelical Lutheran Church in America:
The ELCA is one of the largest Christian denominations in the United States, with 2.8 million members in more than 8,500 worshiping communities across the 50 states and in the Caribbean region. Known as the church of "God's work. Our hands.," the ELCA emphasizes the saving grace of God through faith in Jesus Christ, unity among Christians and service in the world. The ELCA's roots are in the writings of the German church reformer Martin Luther.
For information contact:
Candice Hill Buchbinder
Public Relations Manager
Candice.HillBuchbinder@ELCA.org
